This evening I am presenting to the membership chairs of BPW/USA organizations. Not sure how many will be able to make the call/webinar, but the potential is huge. No worries there, the more the merrier and maybe we can learn from each other.
Now, my topic is the use of technology in recruiting and retaining members.
Many of you that read this blog think, well, duh. But, think about it? Are you really using technology to do this? What, besides the occasional email and a website, do you do here?
So, you read blogs obviously. But do you write one? Is it relevant to the groups you belong to? Why? Why not? Do you promote those groups in your blog (much like I am doing right now :) ). Is your blog a source of information? Entertainment? A hybrid?
Does your group have a twitter? A facebook? Are you linkedin?
Are you easy to find for your target members?
Tell me what you do? Tell me what not to spend time on, things you've tried and failed miserably at doing?